Your people are becoming parents. Both of them.
One family benefit: a private space for the mother, and one for her partner. Every family you fund holds another.

Most family benefits stop at the mother. Half the family is left out.
Partners hold it together and are offered almost nothing. Many come back to work carrying more than they say.
1 in 10
fathers go through depression in the year around a birth.
Paulson and Bazemore, JAMA, 2010
3 to 6
months after the birth is when it shows most, right when most partners are back at work.
Paulson and Bazemore, JAMA, 2010
0
ways for you to see who used it, or what was said.
Two private experiences. One family transition.
Bloomest for the mother, Elmest for her partner, through the whole first year.
You see the numbers. Never the people.
You see how many codes were used. Never who, and never what was said.
Two private accounts per family
No ads, no trackers, nothing counted
The same experience, however it’s funded
Impact note
20
families funded
20
held through Hold One
31
codes opened
No names. No messages. Nothing about how anyone uses it.
Simple for you. Private for them.
Ways to hold your families.
CA$2,400 funds one family for a year, both apps. Every funded family holds a second through Hold One.
Sponsorship, not a donation.
It is structured as a commercial marketing sponsorship and may be deductible as a business expense. You receive a standard commercial invoice from Bloomest Inc., not a charity receipt. Please consult your accountant for your situation.
1
family you fund
+1
family it holds
One gift, counted twice.
Every family you fund holds a second family for the same year, with the same full experience and nothing reduced. Five funded families means ten families supported.
Your name or logo appears among the people holding the families, unless you would rather stay quiet, and you receive an impact note.
What employers ask us first.
What does it cost the families?
What do we see?
Where and in which languages?
Is it a clinical service?
What does a family need?
Is this a donation?
Let’s hold your families.
Tell us how you’d like to help. One warm conversation, no pressure.